12 Bright Projects on Visual Identity and Packaging Design

Welcome to take a sneak peek at a fresh collection of graphic design projects crafted by the tubik team. This one presents an extensive set of attractive, functional, and artistic visual identity and packaging design concepts covering a variety of business objectives. Traditionally, you will find a bunch of designs in different styles and following various design approaches. Still, all of them are united by employing the power of illustration, character art, and visual storytelling to make a catchy and original identity that helps the business get more noticeable in today’s tight competition and transfer the mood and emotion behind the brand. Enjoy and get inspired!

Bijouterie Brand Identity

This graphic design project is filled with elegance. We developed the brand identity concept for a bijouterie brand, with logo design and animation, packaging design, and marketing graphics. The animalistic logo reflects the idea of a fox, and it is animated to be more lively and catchy, supporting the product’s digital presence.

Sparkling Wines Brand Packaging

This artistic graphic design project shares some party vibes and the pleasantly delicate taste of cold sparkling wine on a hot sunny day. Here, we worked on a packaging and marketing design concept for the brand of sparkling wines and champagnes with bright, cheerful, and sunny illustration art.

Cat Food and Accessories Brand Packaging

“In ancient times, cats were worshipped as gods; they have not forgotten this,” Terry Pratchett once said, and that’s the vibe cat lovers share around the world and through generations. Catch it with this set of original graphics developed as a part of brand identity for the brand of cat food, cosmetics, and accessories, employing a set of funny and cute custom illustrations and icons.

Luminaires Brand Identity and Packaging

This brand identity design project is based on sharp contrasts and elegant lines. Here, we created a logo design, packaging, and posters for a company producing exclusive custom luminaires and lamps.

Jewelry Brand Identity and Packaging

This identity design project shares the atmopshere of mystic sophistication: check logo and packaging design developed as a part of identity design for elaborate and stylish jewelry brand.

Vinyl Record Cover Design

Whatever digital our world is getting, nothing can beat good old vinyl magic. This packaging design concept is right about that: here, we made an elegant illustration-based cover and paper circles with futuristic character art wrapped in a contrastive color combination for a vinyl record of a music album.

Christmas Chocolate Box Design

This project is inspired by the most wonderful time of the year for most people, Christmas, of course. Here, we worked on the festive packaging design for the Christmas box of chocolates and sweets wrapping, with a big original illustration capturing many details we associate with the winter holidays: Santa, reindeer, Christmas tree, baubles, snowman, and the like.

Fizzy Drinks Can Design

Catch the juicy and bright childish mood with this packaging design project in which we designed vibrant drink cans for the brand of fruit-flavored fizzy drinks and created a set of super funny and cute characters for them.

Pasta Brand Packaging

This project on neat and tasty packaging design and marketing graphics was made for a modern pasta brand. Check design ideas for different types of boxes, posters, jar labels, and discount cards, all employing stylish and contrasting geometric illustrations crafted for the project and easily applicable to various marketing objectives.

Ceramic Vases Brand Visual Identity

This design is inspired by the beauty of flowers. For this project, we created original packaging boxes and marketing graphics with sophisticated artwork and typography for the brand that produces handmade ceramic vases and interior décor for flowers and plants.

Sports Events Posters Set

Enjoy the energy of an active life with this graphic design project. The objective was to create a consistent set of cheerful illustration posters and various marketing graphics to promote sports and fitness events.

Surfing Service Identity

Here’s another project that shares the vibes of an active lifestyle, as well as refreshing waves, bright sun, and surfing joy. In this case, we worked on the brand identity concept with an animated logo and custom surfboard design for the service of hiring boards and gear for surfing.